Social Media Starter Package

PediaCare
Social Media
Proposal

A simple, low-cost way to bring PediaCare to life on social — consistent content, real engagement, clear reporting.

Prepared For
Kwality Life Scientific, Dubai
Prepared By
Foursight Consultancy
Date
July 2026
Cover01
01 — The Situation

The handles exist.
The audience doesn't — yet.

@pediacare.uae is live on Instagram and TikTok, but dormant. Meanwhile, UAE parents scroll past the category leader's content every day.

PediaCare doesn't need a big campaign to start — it needs consistency: showing up in parents' feeds every week with content that builds trust in the brand and tells them where to buy. That's exactly what this starter package does, at a price that makes saying yes easy.

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pieces of content published every month
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platforms managed — Instagram + TikTok
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per month, all-inclusive — no setup fee
The Situation02
02 — Deliverables

What you get every month

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Posts & carousels

Designed static posts and carousels — nutrition education, product benefits, parenting content. English with Arabic captions on key posts.

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Reels / TikToks

Short videos scripted and edited by Foursight from product shots and footage you supply — repeatable formats that don't need a production crew.

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Monthly content calendar

The full month planned in advance, delivered by the 25th for your approval. Everything scheduled — nothing ad-hoc, nothing missed.

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Monthly report

One clear page: followers, reach, engagement, top posts, and what we're doing next month. No vanity-metric padding.

Also included

  • Profile setup (one-time): bios, highlights, pinned posts and link strategy optimized on both platforms in week one — including "Buy on Noon / Amazon" links.
  • Publishing & scheduling: we post everything — you never touch the accounts unless you want to.
  • Community management: comments and DMs answered on working days, with purchase questions pointed straight to your Noon and Amazon listings.
  • Boosting at cost (optional): allocate AED 1,000–2,000/month and we'll boost the top-performing posts — billed directly to your card, zero markup.
Deliverables03
03 — How It Works

A simple monthly rhythm

01
Plan
Calendar delivered by the 25th of the prior month
02
Approve
You review & sign off within 5 working days
03
Publish
Everything scheduled & auto-posted on time
04
Engage
Comments & DMs handled on working days
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Report
Monthly one-pager + next month's plan

Content is built on proven pillars for this category: nutrition education parents actually save, relatable picky-eater moments, product and value proof, and real-parent social proof. Claims stay inside whatever your regulatory team approves — we draft, you clear, it publishes.

What this package doesn't include: paid ad campaign management (Google/Meta/TikTok ads), influencer collaborations, marketplace listing content, and Arabic-first full content. All of that lives in our full Growth Program — and this starter package upgrades into it anytime, with the current month's fee credited.
How It Works04
04 — Investment

One number. Everything included.

ItemCost
Social Media Starter — monthly feeAED 3,500 / month
Setup / onboarding feeAED 0 — included
Optional boosting budgetAED 1,000–2,000 / month, paid directly by you, no markup
  • Term: 3-month initial engagement, then rolling monthly with 30 days' notice.
  • Billing: monthly in advance.
  • Upgrade anytime: move to the full Growth Program (social + paid performance + marketplace ads) whenever you're ready — the current month's starter fee is credited toward it.

Next steps

One short call to confirm access to the accounts and collect brand assets — content production starts the same week, first posts live within 10 working days.

Investment05

Prepared for Kwality Life Scientific · PediaCare
July 2026 · Confidential